Creative Brand Development
Do you want to establish a creative strategic foundation for your business? By identifying your unique brand essence and developing a strategy to support it, we can help you stand out from the competition, connect with your audience, and maximize your marketing efforts.
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About
VINIA Media is a creative agency based in Copenhagen. We help companies reach their target audience through creative concepts based on insights, communicated through video, livestreaming and photography.
We tailor the format to you.
At VINIA Media, we believe that all brand actions should point in the same direction, and the aiming point is the brand DNA.
At VINIA Media we have a process for developing your creative strategy:
- Brand Essence: We work with you to identify the core values and purpose of your brand, helping you establish what makes you unique and sets you apart from competitors.
- Brand Actions: We analyse your current brand actions, including your messaging, visual identity, and customer interactions, to ensure that they align with your brand essence and support your overall brand strategy.
- Brand DNA: We dive deep into your brand’s history, personality and customer perception to develop a comprehensive understanding of your brand DNA. This includes identifying your brand archetype, brand story and brand voice.
- Implementation: We work with you to develop a detailed implementation plan that outlines how you will bring your brand strategy to life across all channels and touchpoints.


Why You should delve into your creative strategy.
A brand is much more than just a logo or a name. It’s the essence of your business – a combination of your values, personality and unique selling proposition. It’s the way customers perceive and remember your business.
3 reasons to why you should consider getting a brand audit to optimise your business:
- Maximise your marketing efforts: A brand audit ensure that all brand actions, from your messaging to your visual identity, support your overall brand strategy. This maximises the effectiveness of your marketing efforts and helps you achieve your business goals.
- Stand out from the competition: By identifying your unique brand essence and developing a strategy that supports it, you can differentiate yourself from competitors and establish a strong brand presence in your industry.
- Connect with your audience: A strong brand identity helps you create a deeper connection with your target audience, leading to increased engagement, loyalty and ultimately, sales.

See more of our work here
Want to know more?
Whether it is a small project or a long–term collaboration.
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